Privacy Policy

Last Updated: 17 March 2025

1. Introduction

V Petty ("we," "our," or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, process, and store your personal information when you use our website and online tutoring services.

2. Data Controller

V Petty acts as the data controller for the personal information collected through our website and online tutoring services. For any privacy-related queries, please contact us at hello@primary.academy.

3. Personal Data We Collect

We collect the following types of personal data:

3.1 Information You Provide:

• Full name of Parent/Guardian
• Email address (processed securely through Stripe)
• Phone number (processed securely through Stripe)
• Billing address (processed securely through Stripe)
• Payment information (processed securely through Stripe)

4. How We Use Your Data

4.1 Service Delivery:

• To provide online tutoring services via Zoom
• To manage your bookings
• To process payments through Stripe
• To communicate about your tutoring sessions

4.2 Legal Basis for Processing:

• Contract performance
• Legal obligations
• Legitimate interests
• Consent (where applicable)

5. Data Sharing and Third-Party Processors

5.1 Payment Processing:

• Stripe (payment processing)
  • Only necessary payment data is shared
  • Stripe's privacy policy applies to payment processing

5.2 Online Tutoring Platform:

• Zoom (video conferencing)
  • Session data and communications
  • Zoom's privacy policy applies to video sessions
  • Parents must be with their children at all times during online sessions.

6. Data Retention

We retain your personal data for:

• Active accounts: Duration of service provision
• Inactive accounts: 24 months after last activity
• Financial records: 7 years (legal requirement)
• Marketing communications: Until consent withdrawal

7. Your Rights Under GDPR

You have the following rights:

• Right to access your personal data
• Right to rectification of inaccurate data
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent
• Right to lodge a complaint with a supervisory authority

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including:

• SSL encryption
• Secure data storage
• Access controls

9. International Data Transfers

If we transfer your data outside the EEA, we ensure appropriate safeguards are in place through:

• Standard contractual clauses

10. Cookies and Tracking

We use cookies and similar technologies to:

• Improve website functionality
• Remember preferences

You can manage cookie preferences through your browser settings.

11. Changes to This Policy

We may update this Privacy Policy periodically. Significant changes will be notified via:

• Website

12. Contact Information

For privacy-related queries or to exercise your rights, contact us at:
hello@primary.academy

13. Supervisory Authority

You have the right to lodge a complaint with your local data protection authority if you have concerns about how we process your personal data.

14. Legal Basis for Processing

We process personal data on the following legal bases:

• Contract performance
• Legal obligation
• Legitimate interests
• Consent

Tally.so Form Data Collection

Information We Collect Through Tally.so Forms

Our website uses Tally.so, a third-party form provider, to collect and process customer enquiries. When you submit information through our embedded forms, we collect the following personal data:

• Parent's first name
• Email address
• Student's year group
• Subjects in which the student needs tutoring assistance

How We Use This Information

The information collected through our Tally.so forms is used solely for:

• Responding to your tutoring enquiries
• Understanding your tutoring needs
• Providing appropriate tutoring services
• Communicating with you about our tutoring services

Data Processing and Storage

Please be aware that:

• Tally.so acts as a data sub-processor for our business
• Form submissions are stored on Tally.so's servers as well as our own systems
• Data is processed in accordance with applicable data protection laws, including GDPR
• We only retain this information for as long as necessary to fulfil the purposes outlined above

Cookies and Technical Information

Tally.so may use cookies to enable form functionality. These cookies may store your consent state and session information to improve your experience when interacting with our forms.

Your Rights

You have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Withdraw consent at any time

For any questions or concerns about how we handle the information collected through our Tally.so forms, please contact us at hello@primary.academy.

This Privacy Policy was last updated on 17 March 2025 and reflects our commitment to transparency and compliance with data protection regulations.

Business

To contact us:

hello@primary.academy

01223 755644

Business name: V Petty

Business postal correspondence:

V Petty Ranch Studios
St John's Innovation Centre
Cowley Road
Cambridge
Cambs, CB4 0WS